Smirk’s Top 10 Countdown – Best Bakery Trends of 2024

In the latest episode of “Get the Scoop with Smirk’s,” hosts Jessica Warden and Zach Schwindt took us on a deep dive into the best bakery trends for 2024. As industry experts who live and breathe baked goods, Jessica and Zach not only shared their insights but also gave us a glimpse of how Smirk’s, a leading supplier of organic and conventional bulk bakery ingredients, is at the forefront of these trends. Here’s a breakdown of the key takeaways from their engaging discussion in a top 10 countdown format: 

10. Vanilla: A Nostalgic Favorite

Kicking off the countdown at number 10 was vanilla—a flavor that has remained a beloved staple in baking for generations. Zach highlighted how vanilla’s nostalgic charm continues to make it a popular choice in various baked goods. He shared that Smirks offers a variety of vanilla products, including extracts, powders, and whole beans, catering to different culinary needs.

9. 3D Printing: The Future of Baking

One of the most intriguing trends discussed was the rise of 3D printing in baking, which Jessica introduced as number nine on their list. This cutting-edge technology is transforming how bakers approach design and efficiency, enabling the creation of intricate, customized baked goods that were previously impossible.

8. Alternate Sweeteners 

As consumers become more health-focused, alternative sweeteners are being used in more products. There’s a number of natural ingredient options, and this is one of the areas that the Smirk’s team expects to see continued growth. 

7. Social Media’s Influence on Bakery Trends

At number seven, the impact of social media on the bakery industry was undeniable. Jessica emphasized how platforms like Instagram and TikTok have driven the popularity of innovative baking trends, making even the most niche creations, like the cronut, a global sensation.

6. Gluten Free Bakery Items 

In 2023 gluten free bakery market was valued at nearly $6 .6 billion according to global market insights. And this trend centers around awareness about gluten related health conditions such as celiac disease and gluten sensitivity. Zach explains that there are also people who choose to eat more gluten free products for general health reasons or because they live with a person that has a gluten allergy.

5. Functional Foods 

Jessica explains that gut health is really one of the things that comes top of mind when consumers think of functional foods. There’s this growing emphasis on health and wellness, and bakers are incorporating gut -friendly ingredients into their creations. 

4. Seeds and Seed Flours

In the bakery category seeds are used not only atop of baked goods, but also as a core ingredient inside of the baked good. They are a gluten -free replacement for traditional flours and source of fiber, protein, and also high in minerals.

3. High Protein Baked Goods 

Jessica highlights the increased demand from consumers looking to boost their protein intake. That’s driven an interest from manufacturers looking for high-protein sources. Consumers looking to lower net carbs are driving this trend.

2. Plant-Based and Vegan Baked Goods 

There are more options than ever to use in place of milk, cream, cheese and other dairy based products. The same manufacturers using nut-based flours are also choosing to use other alternative ingredients as well.

1. Sustainability, Upcycled Ingredients and a Resurgence of Organic

The number one trend on Smirks’ list is sustainability, highlighting the importance of upcycled ingredients and regenerative organic practices. As the industry shifts towards more eco-friendly methods, Zach and Jessica underscored the role that Smirks plays in supporting these initiatives by providing ingredients that meet these high standards.

This episode of “Get the Scoop with Smirks” not only provided a comprehensive look at the trends shaping the future of the bakery industry but also showcased how Smirks is leading the way with innovative products and solutions. Whether you’re a professional baker or a home baking enthusiast, staying on top of these trends will ensure you’re ahead of the curve in 2024.

Navigating Supply Chain Challenges 

Garrett McBride, along with his colleagues Jessica Warden and Zach Schwint, delved into the complexities of supply chain management and how Smirks continues to add value for its customers in an ever-evolving market. Here’s a closer look at the key topics they discuss in detail: 

  • Strategic Risk Management and Cost Optimization
  • Flexibility in Contracting and Supply Chain Diversification
  • Responding to Global Challenges: El Niño and Beyond
  • The Importance of Prior Planning and Industry Expertise

This episode of *Get the Scoop with Smirks* underscores the value of having a trusted partner like Smirks in the complex world of ingredient supply chains. From strategic risk management to navigating global challenges, Smirks continues to demonstrate its commitment to helping customers succeed, no matter what the market throws their way.

August 2024 Smirks Market Report Highlights

The August 2024 Smirks Market Report provides crucial insights into the current state of the global ingredient markets, with a focus on ocean freight challenges, weather impacts, and crop conditions. Here are the key takeaways:

Ocean Freight Issues

  • Asia: Prices are slightly decreasing, but remain high. 
  • South America: rates are catching up with increases on both the east and west coasts of the U.S.
  • Paraguay: low river levels are causing shipment delays.

Sunflower Market

  • Extreme heat in Eastern Europe is significantly reducing crop yields (up to 30% less than expected). 
  • U.S. sunflower crop planting is down 30% from last year, leading to increased demand. 
  • Recommendation: customers should start securing new crop contracts now.

Pumpkin Market

  • A large and promising crop is expected in China, with prices softening. 
  • Timing: the end of August is a good time to book new crop contracts.

Coconut Market

  • The Philippines experienced an early typhoon, adding pressure to the market. 
  • Major shippers are six to eight weeks behind on shipments, and a global shortage of raw materials persists. 
  • Outlook: expect firm prices with possible increases, with packers already sold out for 2024.

Coconut Sugar

  • Farm gate prices in Indonesia have risen by 30% this year. 
  • Processors are struggling to obtain NOP certified products for the U.S. market.
  • Challenges: uncertain pricing for shipments starting in November, with concerns over stock levels due to the early start of Ramadan in February.

Chia Market

  • New crop chia from South America is slower and of lower quality than expected.
  • Action: consider securing contracts now as prices remain favorable but may rise.

Mango Market

  • Mexico’s short crop and El Niño have affected supply, with new crops expected from Peru in November. 
  • Pricing: Peruvian organic mango prices are expected to be lower than those from Mexico.

Cashew Market

  • Cashew supplies remain tight and expensive, especially organic varieties.
  • Availability: Smirk’s has limited stocks on organic pieces, splits, and 320s.

Macadamia Market

  • Prices are rising, and spot offers are scarce. Most packers are sold out for the current crop.
  • Supply: new crop arrivals in the U.S. are expected in May or June 2025. Smirk’s has limited stock on both conventional and organic varieties arriving from October onward. 

The Smirk’s team advises customers to act quickly on securing contracts and planning for supply needs into 2025, especially given the ongoing global challenges. For more detailed information or specific inquiries, connect with Smirks through our website or email us at whatsnew@smirks.com.

 

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